El Cafecito
Project information
- Category: Logo + Café Branding
- Client: IMPRINT HOSPITALITY / El San Juan Hotel
- Project date: 02 Feb, 2017
El Cafecito Coffee Bar Branding
I created a logo for a hotel coffee bar inspired by the Taino sun god, symbolizing warmth, vitality, and community connection. The logo reflects the essence of the Taino culture, celebrating local heritage while inviting guests to experience a unique blend of flavors and hospitality. This design not only served as the café sign but also extended to the menu, creating a cohesive visual identity that enhances the overall guest experience. By integrating cultural symbolism into the branding, the logo embodies the spirit of the coffee bar, making it a welcoming space for both locals and visitors.