Chicago Botanic Gardens: Proposal for Café, Carts and Catering Services

My team and I successfully won a spot for a 3-year food service contract at the Chicago Botanic Gardens. I created and directed the branding behind the collateral pieces from start to finish. We started by presenting this unique invitation. Inside the earthen pot is the surprise of a naked chocolate cupcake. In each of the seed packets, the recipients would find frosting, sprinkles, and a biodegradable knife to dress and savor their delicious frosted cake. Next, we took a gamble by not providing a printed proposal. Instead, we offered an ecological paperless option. We delivered a branded thumb drive containing our presentation. Here you will find some of the pieces that help us take home the win.